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EMDI Mumbai - Advertising
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POST GRADUATE DIPLOMA IN INTEGRATED ADVERTISING,PR & DIGITAL MEDIA

Eligibility: Graduation in any field

Duration: 11 months, full-time

COURSE CONTENT
  • Advertising Management
    • Creative Sessions
  • Brand Management
  • Consumer Behaviour
  • Communication Theories
  • Marketing Management
  • Market Research
  • Integrated Marketing Communication
  • Campaign Planning
  • Retail Management
  • Public Relations Management
  • Media Buying & Planning
    • Traditional Media
    • Digital Media
  • Digital Marketing
    • Social Media Marketing
    • Content Management
    • Celebrity Management
    • SEO
    • Analytics
  • Experiential Marketing
  • Rural Marketing
  • Getting Industry Ready
COURSE ADD-ONS
  • Comstrat – FCB Ulka Communication Strategy Competition
  • Agency Visits
  • Press Visit
  • Opportunity to work on Live Client Brief
  • Sparklers –An Exhibition of Students’ Annual Projects
  • “Wakda Wednesday” - Learn The art of coming up with branding ideas, spontaneously!
PRACTICAL INDUSTRY EXPERIENCE

Experience Matters!

  • 17 Years. 8500+ Alumni. 100% Placement Record.
  • EMDI was established in 2002 with a vision to offer industry-apt, career-focused courses in the Advertising, Public Relations and Communication arena. Over the last 17 years, EMDI has evolved to create a system that makes you truly industry-ready.
  • EMDI thrives on the philosophy of creating future leaders for specific industries through experiential learning.

How we Set the Stage for Excellence

  • Industry Relevant Curriculum – The job-oriented curriculum is designed and taught by industry experts.
  • Knowledge Sharing Approach – The EMDI edge is delivered through real life experiences and case studies shared by our faculty and guest lecturers.
  • Industry Network – The EMDI network consists of over 200 industry professionals and 8500 alumni. Our students can make use of this network to secure their place in the industry.
  • Live Projects and Internships – EMDI facilitates regular industry exposure to its students with live projects, agency visits, inter B-school contests and structured internships.
  • Industry-Ready – We ensure all-round development of our students with workshops on Presentation Techniques, Language Skills, Team Building, Leadership, Getting Industry-Ready and Entrepreneurship.
  • EMDI maintains the highest standards of industry-oriented education and lives up to its motto: Educate, Motivate, Develop, Inspire!
BUILDING GREAT CAREER GRAPHS

What is Education without Application? EMDI presents you the advantage of kick-starting your career by placing you in top Advertising and Public Relations and Digital Marketing agencies.

Our flawless placement record is a result of consistently striving to get our students corporate-ready. We do this by ensuring constant interaction with industry experts during the course duration. Our curriculum is designed in conjunction with industry stalwarts and supplemented with a healthy dose of workshops, guest sessions and industry visits. As a result, our students leave our campus with a 360-degree understanding of the industry they are entering.

Over the years, we have seen our students get absorbed into some of the most prestigious companies across the country. The institute now has over 8500 alumni globally, many of whom occupy positions in top Media companies like FCB Ulka, GroupM, Genesis Burson-Marsteller, Text100, McCann, MSLGroup, Dentsu, GolinOpinion, Zee TV, Network18, Perfect Relations, DDB Mudra and GroupM among others.
Career options within this field include Account Management/ Client Servicing, Account Planning, Media Planningand Buying, Corporate Communication, Public Relations, Brand Management and Experiential Marketing, Celebrity Management,
Social Media, etc

 
Curated By, International Advertising Association
Awarded By PRCI
OUR FACULTY
Faculty NameDesignationCompany Name
Tejol KolwalkarPresent: Creative Consultant
Past: Creative Director
Breathing Space Advertising
McCain, Ogilvy & Mather, Lowe Lintas
Shraddha KamdarPresent: Senior Editor at
Past: Senior Editor at
Femina
The Free Press Journal, Times Of India
Shweta MehrotraPresent : Independent PR consultant
Past: Group Head Vice President
MSL Group
Weber Shandwick
Hywel PintoPresent: Big FM
Past: Group M’s – Mindshare
Sr. Director- Sales Strategy
Sr. Director – Planning & Strategy (Media)
Vishal PanjwaniPresent: Givaudan (Flavours)
Past: Neilson
Country Asst. Marketing Manager
Senior Analyst
Komal LathPresent: FounderTute Consult,
Handles brands like Metro Shoes,
Mercedes, Godrej, Caratlane, Nature's Basket,Group M
Kaushal GuptaPresent: Digital Marketing Manager
Past: Concept Advertising
Alkem Laboratories Limited
Asst. Head Operations - Digital Marketing
Amitabh Basu Present: Director Strategy HeadIdendesign Strategies Pvt. Ltd.
Think Design Collaborative Pvt. Ltd. Handles brands like Axis Bank, Durian, Reliance Life, Tata, Pidilite
Yamini DhwaniPresent: Digital ConsultantGoogle
Sangeeta SoodPresent: Brand consultant
Past: Australia Tourism

Marketing & PR Manager
GUEST FACULTY
Faculty NameDesignationCompany Name
Ajay KakarChief Marketing Officer
Aditya Birla Capital
Kinjal Medh Chief Marketing Officer
National Stock Exchange
Roshan AbbasManaging Director Geometry Global Encompass Network
Vidyadhar WabgaonkarPresident FCB Cogito Consulting
Kavita Lakhani Senior Management
Golin Opinion, Mullen Lowe Lintas Group
Deleise Ross
(Alumni)
Senior Partnership Client Leadership, DDB Mudra Group
Arjun Chatterjee Founder & CEO
Runtime Solutions
Pooja Ramchandran
(Alumni)
VP Client Partner, Every Media Technologies Pvt Ltd. (Alumni)
Schubert FernandesExecutive DirectorMSL Group
LIFE AT EMDI


TESTIMONIALS
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